The Rule of Words
Words, whether written or spoken, are important. The problem is that much of today's society tries to teach us that words are disposable, but they're really not.
You may not believe me and, yet, here you are still reading. Don't feel bad.
Words - the right words - are in all of us, it's the getting them out that is the hard bit.
But anyway, a philosopher I am not, so I'll just say thanks for coming.


About Me
I started writing, mostly about the burgeoning technology of the day i.e. the internet and all its related things, in the mid 1990s. As a guide, these were the days when downloading a 20 second video would take, at best, several hours and, at worst, a couple of days. What it did mean, though, particularly in the UK, is that those of us in on the ground floor picked up a lot of skills that are still relevant today.
From there, I just kind of got mixed up in various things along the way. I chanced my arm A LOT, in those early days, badgering magazine editors and website owners for an oopportunity to write. The tactic was suprisingly effective in those glorious days before everybody fancied themselves as a writer.
Some things led to others and, before I knew it, I was contributing to a lot of very different outlets on everything from tech to football to photography. At some point, fiction writing also ended up in amongst everything else. They say everybody has a novel inside them desperate to get out. Given how long it’s taking, I think mine has lost its shoes.
When I’m not writing, I can be found coding webapps and WordPress plugins (those tech skills I talked about that never really went away). I might also be hacking away on a guitar to an audience of one, if we include myself.
OUT NOW
Book 1 of the Plain English AI Series
If you are new to the whole AI game, or you are bamboozled by it, or even if you've tried it and felt distinctly underwhelmed, this book (and all the upcoming books in the Plain English AI Series) is for you.
The difference between someone who thinks AI is "a bit rubbish" and someone who uses it to save hours every week comes down to one skill: how they ask. This book teaches you that skill. No technical background required. No jargon. No assumptions about what you already know. You will learn:
- The six building blocks that make any prompt work — and when to use each one
- How to go from vague, generic AI output to specific, genuinely useful results in seconds
- Ready-to-use prompt templates for writing, business, research, data analysis, and creative work
- Advanced techniques like getting AI to critique its own work, think step by step, and match your voice
- How to spot and fix the most common prompting mistakes
- A quick-reference cheat sheet you'll come back to again and again

